Q2 2015

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Industry Overview

RV Market Update

RV wholesale shipments to retailers continued to climb for the first five months of 2015. Year-to-date shipments are up 5.5% from the same period a year ago according to RVIA. RVIA also reported travel trailer and class C motorhome shipments have improved the most, gaining 7.6% and 13.7% respectively. This trend is also reflected in NADAguides used retail values, as values have continually increased in the first half of 2015. We are anticipating the typical slow-down moving from the summer months into the fall season, and as a result used values will be coming down as inventory levels start to build.

RV Values

Edition-Over-Edition Change in Values by Category

May-June 2015 Edition Versus July-August 2015 Edition

The U.S. economy is expected to continue grow but at a slow and steady pace which will be supported by low inflation, low interest rates, and lower gas prices. Market conditions for the RV industry continue to remain tight and experts are forecasting a stellar 2016. In fact, 2016 is on track to set a new record for RV shipments, even greater than those set in 2006.

Edition-Over-Edition Change in Used Retail
-1.0% -1.2%
NADAGuides Change in Average Appraisal Amounts Edition-Over Edition by Unit Type
Category Body Type Used Wholesale Trade-In Used Retail
Camping Trailer All 6.8% 4.4%
Motorhome Micro Mini Motorhome (Class C) 0.2% 3.4%
Motorhome Mini Motorhome (Class C) 2.5% 1.8%
Motorhome Motorhome (Class A) 2.8% 1.9%
Motorhome Towing Motorhome (Class A) 3.1% 2.1%
Motorhome Van Motorhome (Class B) 2.2% 3.1%
Park Model All 1.7% 1.3%
Tow Vehicle All 1.9% 2.4%
Travel Trailer Fifth Wheel 1.1% 2.1%
Travel Trailer Standard Hitch 1.3% 0.5%
Truck Camper All 3.0% 2.0%

RV Brands

YoY Change in Research of Top RV Brands on

The figures below are based on consumer RV traffic on and are calculated by comparing the percentage change of consumer interest, for the top 20 researched manufacturers, January-June 2014 as compared to January-June 2015.

Travel Trailer Brands Top Researched Brands in 2015 Year-To-Date

Standard Hitch Brands

Fifth Wheel Brands

Motorhome Brands Top Researched Brands in 2015 Year-To-Date

Class A Brands

Class C Brands

RV Brands Top Researched Brands in 2015 Year-To-Date

Camping Trailer Brands

Truck Camper Brands

Web Traffic by Region

Regional Distribution of Traffic in 2015

The NADAguides recreation vehicle data is based on national averages; however, our analysts recognize the significance of regional variance by unit type. The following charts represent consumer traffic based on four regions. Traffic percentages for 2013 and 2014 are offered as a comparison to the year-to-date 2015 traffic.

Travel Trailers


Camping Trailers

Truck Campers

Fuel Price Data

A view of the national average gasoline prices and year-over-year change is supplied to provide support for longer-term strategic planning.

Regular Grade Gasoline Prices (All Formulations)

On-Highway Diesel Fuel Prices

Economic Data

Unemployment & Labor Participation Rate (Seasonally Adjusted)



National Appraisal Guides, Inc. makes no representations about future performance or results based on the data and the contents available in this report (“Market Insights”). Market Insights is provided for informational purposes only and is provided AS IS without warranty or guarantee of any kind. By accessing Market Insights via email or the NADAguides website, you agree not to reprint, reproduce, or distribute Market Insights without the express written permission of National Appraisal Guides, Inc.

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